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Capital Vacations Logo. Featuring the words 'Travel, Gather, Smile, Repeat.'

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Capital Vacations is dedicated to creating memories for all members, owners, and guests. This includes complying with current accessibility legislation and providing accurate information regarding accessible facilities, amenities, and aids at each resort. Many of our resorts are older facilities and as such considered an "existing facility" under the Americans with Disabilities Act with neither guest rooms nor public spaces providing accommodations that meet current accessibility standards. Please refer to the individual resort website for resort-specific accessibility information. Our efforts remain ongoing.

Capital Vacations and the Capital Vacations logo are registered trademarks of Capital Vacations, LLC. All other marks are registered marks of their respective owners. Void where prohibited by law and where registration and/or licensing requirements have not been met.

THIS ADVERTISING MATERIAL IS BEING USED FOR THE PURPOSE OF SOLICITING THE SALE OF A VACATION OWNERSHIP PLAN.
THIS ADVERTISING MATERIAL IS BEING USED FOR THE PURPOSE OF SOLICITING THE SALE OF TIMESHARE INTERESTS.
THIS ADVERTISING MATERIAL IS BEING USED FOR THE PURPOSE OF SOLICITING THE SALE OF TIME-SHARE PROPERTY OR INTERESTS IN TIMESHARE PROPERTY.

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Media Guide & Assets

The Capital Vacations® logo is an essential part of the Capital Vacations brand. It should be used consistently across all branded collateral including corporate materials, sales and marketing, human resources and all company materials.

The PRIMARY logo is to be used in most instances.

Usage

  • On white or very light backgrounds always use the full color logo
  • If used in black and white layout always use the black version of the logo
  • If using on a dark background, use the all-white logo

JPG or JPEG is available for use on documents with a white background.

PNG version has a transparent background and is to be used on anything without a white background.

SVG version is to be used in digital projects such as websites.

EPS version is to be used in design files and large projects such as signage, billboards, etc.

Corporate Primary

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B2B/Consumer Facing

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Icon

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Club

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Resort Management

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VRI

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Destinality

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TPI

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LifestylesPlus

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GO

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Fonts

Lato light

For use in body text

abcdefghijklmnopqrstuvwxyz

abcdefghijklmnopqrstuvwxyz

0123456789$%!@#

Download

Lato regular

For use in subheadings

abcdefghijklmnopqrstuvwxyz

abcdefghijklmnopqrstuvwxyz

0123456789$%!@#

Download

Lato black

Reserved for use in headlines

abcdefghijklmnopqrstuvwxyz

abcdefghijklmnopqrstuvwxyz

0123456789$%!@#

Download

Colors

Primary

Sea Blue

  • HEX: #006098
  • PMS: 7691C/307U
  • RGB: 0 96 152
  • CYMK: 95 64 16 2
  • HSB: 202 100 60

Picton Blue

  • HEX: #3CB4E5
  • PMS: 298C/298U
  • RGB: 60 180 229
  • CYMK: 65 10 2 0
  • HSB: 197 74 90

Graphite

  • HEX: #4A525A
  • PMS: Cool Gray 11C/4280U
  • RGB: 74 82 90
  • CYMK: 71 58 50 30
  • HSB: 210 18 35

Quest

  • HEX: #9C9D9D
  • PMS: Cool Gray 7C/4276U
  • RGB: 156 157 157
  • CYMK: 42 33 34 1
  • HSB: 180 1 62

Secondary

The below are approved complimentary colors that may be paired with the primary colors. Different gradients of each may be used. Colors outside this palette must be approved.

Sandy

  • HEX: #FFFFEA
  • PMS: 7499@30%
  • RGB: 255 255 234
  • CYMK: 0 0 9 0
  • HSB: 60 8 100

Sunny

  • HEX: #F1FEC6
  • PMS: 600@60%
  • RGB: 241 254 198
  • CYMK: 6 0 28 0
  • HSB: 74 22 100

Fresh

  • HEX: #95D6C1
  • PMS: 337C/337U
  • RGB: 149 214 193
  • CYMK: 41 0 30 1
  • HSB: 161 30 84

Pamper

  • HEX: #629293
  • PMS: 5483C/2236U
  • RGB: 98 146 147
  • CYMK: 65 30 40 3
  • HSB: 181 33 58

Coral

  • HEX: #FF998C
  • PMS: 486C/486U
  • RGB: 255 153 140
  • CYMK: 0 50 37 0
  • HSB: 7 45 100